Der Marktanteil beschreibt das mengen- oder wertmäßige Verhältnis des eigenen Absatzes eines Produktes in Relation zum Gesamtabsatz des Produktes auf einem abgegrenzten Markt.
Der Marktanteil beschreibt das mengen- oder wertmäßige Verhältnis des eigenen Absatzes eines Produktes in Relation zum Gesamtabsatz des Produktes auf einem abgegrenzten Markt.
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