Kommunikationspolitik beschäftigt sich mit der Frage, welche Informations- und Beeinflussungsmöglichkeiten ergriffen werden sollen, um Produkte bzw. Dienstleistungen auf dem Markt abzusetzen.
Kommunikationspolitik beschäftigt sich mit der Frage, welche Informations- und Beeinflussungsmöglichkeiten ergriffen werden sollen, um Produkte bzw. Dienstleistungen auf dem Markt abzusetzen.
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