Unser Lexikon

Hier finden Sie alle wichtigen Begriffe und Definitionen rund um agiles und klassisches Projektmanagement.

Distributionspolitik

Distributionspolitik beschäftigt sich mit den Fragen, über wen (Absatzkanäle) und wie (Logistik) Produkte und Dienstleistungen zu den Kunden/Endverbrauchern gelangen.

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